Category Archives: Marketing Tools

How to go about creating a Viral Marketing Campaign

Creating a Viral Marketing Campaign to get your message out there

This article is something I wrote some time ago on one of my other website and it still holds true today.

In any business, whether on the internet or offline, you need to get your message out there or your business will wither and die. With this in mind I thought that it may be a good idea to take a quick look at how you can go about creating a Viral Marketing Campaign.

Resell Rights WeeklyFor those of you who are wondering what viral marketing is it is a strategy that encourages individuals to pass on a marketing message on to others, creating the potential for exponential growth in the message’s exposure and influence.

A viral marketing campaign can be visualised as the tiny waves spreading ever farther from a single pebble dropped into a pond where the pebble is your message and the ripples spreading outwards is the “word-of-mouth” spreading of your message. Continue reading

Outsourcing

Outsourcing – A List of Things You Can Outsource

Individuals typically consider contracting out tasks as moving a call center to India or shipping manufacturing tasks overseas. However, the term outsourcing can likewise just mean using another person’s assistance to get a job achieved and finished.This is where a freelance service maketplaces like Fiverr, Upwork, PeoplePerHour and Freelancer amongst others can come into their own.  Just peruse their services to find someone who can assist you with your requirements.

One thing to consider before outsourcing and that is the rise of artificial intelligence (AI).  There are certain things that you may have had to outsource in the past, however, with the development of AI you can now get a computer programme or App to do it for you.  I’ll touch on these developments in a future article.

Here is a list of different things you can contract out Continue reading

Generating Organic Website Traffic

How to Generate Organic Traffic to your Website

It’s one of the biggest mystery on the internet. Everybody wishes to open an online business. Everybody has fantastic ideas and concept. Everyone has a foolproof method for success. And in many cases, they head out and construct remarkable sites around their ideas and concepts. They include functions that make the site sticky, drawing visitors in and welcoming them to search around. The graphics are slick and the design stunning. and the browsing experience is smooth and seamless. But in the end, nobody shows up.

Why?  Why does nobody show up?  After all they said if you build it they will come.  But unfortunately nobody come.

The huge majority of sites never ever get much of any traffic. Naturally, this ought to come as no surprise. There are millions of different sites, even within a single subject or niche, and there’s no way for the average person browsing the internet to discover yhat one specific site without some assistance. This short article will try show you how to generate organic traffic to your website.

What can you do as an online entrepreneur to promote yourself to the masses and help them discover their way to your site? More notably, what can you do to achieve that objective with little to no cash?

That last sentence is the most important one so far. Continue reading

7 Killer Tools You Can Use On A Shoestring Budget Without Having a Website

Marketing tools tools you can use if you have a small budget and without having a website

While websites are a key component of Internet marketing, they are not the“be all, end all”. So here are 7 killer Internet marketing tools that you can implement on a shoestring budget without having to have a website of your own.

Resell Rights WeeklyWhen most people think of Internet marketing, they think solely of websites. Are they right or wrong? Well both. While websites are a key component of Internet marketing and in many cases are the only Internet marketing tool businesses use, they are not the “be all, end all”. They are not required for Internet marketing. However, I do highly recommend them as they are best suited to sit at the core of your Internet marketing plan, the hub so to speak, but that’s a topic for another conversation.

So here are 7 killer Internet marketing tools that you can implement on a shoestring budget without having to have a website of your own:

1. Email Marketing

When properly implemented, there probably isn’t a quicker, better, and less expensive way to stay in front of your prospects and clients than to leverage the power of email. You can literally touch an unlimited amount of prospects and clients with a single click – how’s that for power?! Continue reading

Tips on Using Images in Your Storytelling

Educate instead of pitching

Learn how to utilize images in stories for marketing as it is prevalent on most social networks platforms

Stories are a substantial part of human culture and the art of informing stories is timeless. With the intro and advancement of innovation, storytelling has ended up being a fantastic marketing tool. Brand names utilize storytelling to record the attention of prospects and customers, as well as engage with them for enhanced sales and ROI.

Utilizing stories in marketing is prevalent on social networks platforms such as Instagram, YouTube, Facebook, and Snapchat. Visual storytelling is turning into one of the leading approaches of marketing for businesses and their audiences. It typically utilizes images and other media that’s associated with visuals.


Check out IMWarriorsedge.com for :

  • Great Online Courses:  All our training is delivered online meaning it’s easy for you to study at your own pace and in the comfort of your own home or office;
  • The Latest Strategies:  Our courses are updated on a regular basis which means you receive the latest information and strategies in the industry; and
  • Expert Trainers:  Our trainers are experts in their field and have many years in experience allowing you to leverage their education.


Marketers regularly execute images within their stories, in addition to in their storytelling projects. However, if you aren’t knowledgeable about storytelling for your company, you might have trouble acknowledging when you are on the ideal track and when you require to make changes. The following details will help you get and remain on the right course for your success. Continue reading

5 Ways Content Marketing Can Benefit Your Brand

How to benefit your brand through content Marketing

Content marketing is not just a fad. It’s a solid marketing strategy that has brought success to brands and businesses of all sizes. When you do content marketing correctly, you can expect to benefit for a long, long time. So, here are the top 5 ways content marketing can help your brand.

  1. Valuable content brings hordes of traffic to your site

Who doesn’t want traffic? No webmaster in their right minds would say they don’t want traffic. The truth is we build websites and establish a presence on the Internet because we want people to know more about us.

The good news is with content marketing, you can bring a ton of people over to your site without paying exorbitant amounts of money for advertisements! Continue reading

Is Your Email Marketing Working?

Opportunity

How to ensure that your e-mail marketing is working well and stays reliable

This is a question which is on the mind of all entrepreneur who take part in an e-mail marketing campaign for the purposes of promoting their products or company. Apprehension concerning the effectiveness of any type of marketing undertaking need to be asked routinely to make sure the marketing efforts are producing the desired results.

Addressing these concerns regularly and continually assessing the efficiency of your e-mail marketing project will help to ensure the e-mail marketing project is working well and stays reliable whenever modifications are made to the marketing technique. This article will highlight why it is so crucial to evaluate your email marketing strategy often and will likewise supply a couple of tips for evaluating Continue reading

7 Things Every Web Designer Should Know About Hyperlinks

Success usually comes to those who are too busy to be looking for it

What Every Web Designer Should Know About Hyperlinks

Constructing a strong incoming linking structure for your website is one of the most effective methods utilized by SEO professionals to enhance your search engine rankings and enhance the overall quantity of traffic any provided web page receives. The function of this essay is to detail the value of constructing a strong linking profile for your website in addition to deal a handful of crucial strategies that any web designer despite marketing spending plan can use to climb to the top of the search engine ladder.

Link structure in a nutshell, is the procedure of getting other web sites and web pages to link to your web site. These links will not just drive direct targeted traffic to your pages; but more notably will increase your overall online search engine exposure and rankings. Developing a solid incoming connecting structure for your website is one of the most efficient methods used by search engine optimization specialists to enhance your search engine rankings and improve the overall amount of traffic any provided websites gets. However the process of structure incoming links to your website can be a difficult and tedious task when simply getting going. The function of this essay is to describe the value of building a strong linking profile for your site as well as deal a handful of essential techniques that any web designer despite marketing budget can utilize to reach the top of the search engine ladder.

1.) Acquiring Links and Sponsored Reviews

Paying other web masters to put a link on their website back to yours is most likely the most convenient and most simple method to generate links to your website. Nevertheless the down-side of acquiring or renting links from other web masters is that it can become an extremely pricey endeavor, not to mention you require to decide on your prospective prospects differ carefully.


Go to IMWarriorsedge.com for the following:

Online Courses:  All our training is delivered online meaning it’s easy for you to study at your own pace and in the comfort of your own home or office.

Latest Strategies:  Our courses are updated on a regular basis which means you receive the latest information and strategies in the industry.

Expert Trainers:  Our trainers are experts in their field and have many years in experience allowing you to leverage their education.


There are many services out there to assist link you with other web masters that are interested in selling links from their web pages, nevertheless you will save yourself a lot of time, and money by working straight with other web masters as apposed to paying a middle man to act as a link broker. Regrettably there is no set standard on identifying what any given link deserves: however, you should pay mindful attention to a few key elements before cracking open your wallet and spending your difficult generated income on Continue reading

Using eCourses to Leverage Your Expertise Online

How to Use eCources to Leverage Your Online Expertise

As a service provider, you have only so many hours in the day to work with your clients, yet there are still hundreds and hundreds of people in the world who could really use the knowledge and expertise you hold about the service you provide. Enter the eCourse. eCourses are a timed-released format of delivering valuable information to your customer base via email.

You’re a wonderful service provider, whether you’re a massage therapist, real estate agent, mortgage broker, web designer, etc. However, as a service provider, you have only so many hours in the day to work with your clients, yet there are still hundreds and hundreds of people in the world who could really use the knowledge and expertise you hold about the service you provide.

Enter the eCourse. eCourses are a timed-released format of delivering valuable information to your customer base via email. The course segment emails consist of shorter pieces of information that can be consumed in generally 1-2 minutes. Using autoresponder technology, the lessons can be delivered with a specific interval of time in between and delivered automatically, with no regular human attention needed beyond the setup of the eCourse. How cool is that?

Never been exposed to an eCourse? take a look at IMWarriorsedge.com to look at what eCourses are available there.

  • Online Courses:  All the training is delivered online meaning it’s easy for you to study at your own pace and in the comfort of your own home or office.
  • Latest Strategies:  The courses are updated on a regular basis which means you receive the latest information and strategies in the industry.
  • Expert Trainers:  The trainers are experts in their field and have many years in experience allowing you to leverage their education.

The eCourse can be offered free of charge and Continue reading

Affiliate Tip – Create A Free Ecourse

Free ecourses are a win-win situation for both you and your visitors.

The ecourse is a great way to capture your visitors’ email address and provide them with content that they were looking for while also offering your affiliate products repeatedly.

Resell Rights WeeklyYour visitors will appreciate receiving the information they were looking for in their inbox every few days.

An ecourse is generally a series of 5 to 7 related articles on a particular topic that you load into your autoresponder. You will be able to incorporate one or more affiliate products in each lesson of the ecourse, while providing your reader with great information.

I like to use an ecouse to promote Continue reading

How to Write an eBook

Writing an eBook

He who allows himself to be halted by the first difficulty in his path does not go far in lifeThe hardest part of writing an eBook is the very first sentence.

When you look at the entire project, it looks like an impossible job. That’s why you have to simplify the process into manageable tasks. Think of it like climbing a mountain. When you are standing at the foot of it and looking up at its summit disappearing into the clouds doubts creep in and you think to yourself ‘How can I possibly scale such an immense and unsafe mountain?’

There is only one way to climb up the mountain? step by step; a step at a time.

Now consider writing your eBook in the very same light. You can only produce it step by step, until finally, you write the last sentence  and you are done- You now find yourself standing on the summit with your head in the clouds.

The first thing you have to do, as if you really were a mountain climber, is to get organized. Instead of climbing equipment, you need to organize your thoughts.

There are a series of steps that you should take before you start. Once as you’ve Continue reading

eBooks are Marketing Powerhouses

Finding Opportunity is a matter of Believing It's There

eBooks as Marketing Powerhouses

Its been a while since I posted something.  Life sometimes gets in the way and that’s the way it is.  You’ve got to be willing to roll with the punches.

In today’s world many of us create, buy and sell digital products.  These range from software, games, audio, videos and eBooks.

The online world that many of us take for granted is relatively new in the scheme of things.

Today, I’m going to focus on eBooks.  I am first going to talk about why I think that eBooks are a marketing powerhouse and I’ll then talk about how to use eBooks for marketing and promotional purposes. Continue reading

The Greatest Mistake I Made Last Year

My Greatest Mistake of Last Year

Today’s post is about something I have struggled with on a regular basis.

At the end of each year I like to take some time to reflect upon the past year in hopes of improving the next year.

Although I was able improve on some things during the past year, I feel that I still failed in one category the past year…

And that is FOCUS.

Consider the simple fact that photographs are clearer when they are in focus. When they are out of focus, they are blurry and indistinct.  The same applies to our businesses and our lives in general.

It always amazes me how unfocused people are (myself included). Ask someone to describe what Continue reading

How to Create a Checklist

Never start a business to make money. Start a business to make a difference.Creating a CHecklist

Following on from my previous post ‘Motivation Issues? – Try Some of These Strategies‘  where I discussed creating checklists I talked about Kevin Fahey’s IM CHECKLIST where you can get hold of some really great checklists on a range of different topics including Email Marketing, Product Creation, Affiliate Marketing, Newbie Marketing, Messenger Marketing, Outsourcing, ClickBank and a lot more, I decided that I will provide you with the steps or process to create your own checklists.

Your checklist is effectively a cheatsheet.  It is intended to aid one’s memory.

Writing out a checklist is to convey the steps required in a process and organizing the content logically and concisely so that it can be used for quick reference and replicated in the future.

There are a variety of strategic reasons for using checklists, Continue reading

Motivation Issues? Try Some of These Strategies.

Nothing is particularly hard if you divide it into small jobsStrategies to remain engaged in your online business

Today we are going to talk about some strategies that you may find useful to remain engaged in your online business and avoid burnout.

You’re finally doing it. For many years you’ve wanted to work from home and you are finally doing it.

You are no longer a worker who has a “J O B” – the acronym for Just Over Broke; you are now a company owner, self-employed, ruler of your own destiny AND you have actually inherited all the obligations that feature in owning a business:

The person who is trying to build a one person operation home business must wear many hats. If you are going to be successful, you must be aware of and pay attention to every aspect of your business.

  • You are the project manager, the supervisor and the job organizer
  • You are the time keeper
  • You are the marketer
  • You are the product developer and service provider
  • You are the support department; and

And the list goes on and on.

Regrettably, as a self-employed business owner, you cannot only choose when to work, but also when NOT to work. And this can be a genuine issue.

It is so easy to simply play hooky on a nice day and choose to head off to the golf course or to the local fishing hole instead of opening your laptop.

As a business owner, there are so many things that you need to Continue reading

Mistakes to Avoid When You Market Through Storytelling

Storytelling1Avoid Making These Mistakes When You Market Through Storytelling

Storytelling is an old idea.  It has been with us since time immemorial.  However, the idea is relatively new in marketing. This can be attributable to the fact that online marketers did not see it in a measurable value.

However, the growth of the internet has actually altered whatever – it has become easy for your target audience to follow up any story that you share, and there is not a need to for online marketers to tell a whole story in one go.  If it is engaging enough you can tell your story over a few installments.

In spite of this, people have actually mastered the art of disregarding anything that does not thrill them. As such, you as a marketer need to avoid making specific mistakes that may waste Continue reading

Using Storytelling to Promote Your Products or Services

It's much easier to double your business by doubling your conversion rate than by doubling your traffic

Learning How to Use Storytelling to Promote Your Products or Services

In my last post I touched upon the subject of ‘Learning Storytelling for Your Business’

Today I want to talk to you a bit more about this subject which I feel is a very important as well as powerful skill when it comes to holding the interest of not only your visitors but of anyone in your life.

This subject is none other than storytelling and when used correctly, can make the desirability of your product or service increase considerably.  The same can be said offline by entertaining friends, relatives and your colleagues.

Before I jump into some of the tips and secrets behind successful story telling and how to construct a powerful story, I want to clear up a few myths when it comes to the matter of Continue reading

Learning Storytelling for Your Business

Story TellingLearn How to Tell Stories to Promote Your Business

Throughout the years, there has been a substantial shift in digital marketing towards visual social networks such as Instagram, YouTube, and Snapchat.

For online marketers hoping to grow their brand, it is necessary to target audience in such social media platforms and the web in general.

Storytelling is a significant element of modern-day marketing. Brands that have actually mastered the art of story telling have a competitive advantage

While the essence of any story used in marketing varies, the end objectives are Continue reading

A Guide to Landing Pages: Part 4

Give them quality. That's the best kind of advertising

Tips on Increasing Your Landing Page Conversion Rate

There are three significant methods which you can use to improve your landing page conversion rate. All landing pages created by professionals usually consist of these 3 components as well as a couple of others.

PageDynoThe very first way in which you can increase your conversion rate is through personalization. This is normally carried out in two ways: the first way is through including a photograph of yourself. The 2nd way is through adding your signature to the bottom of your landing page.  This significantly increases your visitors’ trust. The majority of people who resist buying a product or service online do so as they’re weary of getting scammed by a faceless phony, who won’t be around if they require assistance or should they need to return the product.

Tip: By including your photo and signature, you can substantially increase your visitors’ trust.

Another way in which you can increase your landing page conversion rate is by utilizing Continue reading

A Guide to Landing Pages: Part 3

Marketing is not a task

How to Write a Landing Page that Converts

Many people have no (or just the slightest) idea on how to go about writing a landing page that converts. Rather, they slop together components that they have seen utilized on other landing pages.  However, they generally do not put them together in the same manner as the owner of the successful landing page did.  It’s more like Frankenstein’s monster; a bit from this landing page and another piece from a different landing page.

One significant issue is copy.  And that’s fine.  Not everyone is going to be an excellent writer– never mind a copywriter. However, as somebody selling a product or service or trying to build a list, it is essential that you understand your strengths and weak points and that you either spend some time to overcome your weaknesses or Continue reading